Wednesday, July 6, 2011

SRS Labs and Lemon Mobiles to Bring HD-Quality Audio to Mobile Devices

SRS Labs, Inc., officially recognized as one of America’s Greatest Brands and the industry leader in surround sound, audio and voice technologies, today announced it has signed an agreement with Lemon Mobiles, an India-based mobile brand owned and managed by Fastrack Communications Pvt. Ltd, to incorporate SRS WOW HD within its Beat line of music phones.

“With an ever-growing number of mobile phone users in India, we are very excited about our new partnership with Lemon Mobiles and are looking forward to be increasing our market penetration in that region,” said Bob Lyle, Vice President of Mobile Solutions Group for SRS Labs. “Lemon Mobiles is a highly regarded brand in India and by incorporating our world-class audio solutions within their product lines, they are aiming to elevate their market position and enhance the equity of their brand further which will ultimately serve as a catalyst for growth in the market.”